Marketing News

Companies Must Be Vigilant, Adaptable To Tariffs’ Negative Consequence: Kline

From price hikes to supply chain disruptions, Trump’s recently imposed tariffs prove to be an industry detriment through which companies must learn to navigate, analysts say.

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By: Lianna Albrizio

Associate Editor

As discussions abound around potential tariffs on beauty products, concerns are growing within the industry. President Trump’s recent announcement regarding the overhaul of the US trade policy and introducing a baseline 10% tariff on all imported goods has added a new layer of complexity to global trade discussions. Meanwhile, the newly formed Value of Beauty trade alliance, which includes L’Oréal, Beiersdorf and Puig, is urging EU lawmakers to reconsider tariff policies due to their signi...

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